by Sophie Jewry | Jan 23, 2014 | Branding, Business, Cake, Questions Answered
Much like creating a perfect Victoria Sponge you need the right layers in your brand to create something truly scrumptious! Brand Kitchen Step 1 – our Dream It layer: First of all you start with your sponge. This is the base of your cake, the foundations, so it...
by Sophie Jewry | Jan 22, 2014 | Branding, Business, Questions Answered
A brand coach is someone who is there to hold your hand as you work on creating and developing your own brand. Sure you can jog along without thinking too much about it, or even do it yourself, but why would you not want to save your precious time, effort and money by...
by Sophie Jewry | Jan 20, 2014 | Branding, Business, Questions Answered
Well, the short answer to this is no. Yes, you read that right – a brand coach saying “No you don’t need a brand”. But it’s true. You don’t NEED one to run a business. There are people out there that could make a successful business...
by Sophie Jewry | Nov 29, 2013 | Branding, Business, Marketing
I have just been part of a discussion on Facebook and wanted to share it with you as I felt it would be useful for a lot of you reading this: The question: Graphics Ninjas – Do you have a brief you send to clients to help flesh out what they want? I’ve got...
by Sophie Jewry | Jul 23, 2013 | Branding, Business, Marketing, Social Media
It’s all too easy to get caught up in the design side of business when you’re getting your branding done and forget that one of the most important things is to make sure your branding is geared around getting your message across effectively. This also...
