by Sophie Jewry | Mar 18, 2014 | Uncategorized
Listen to the blog post here: Branding is: An Identity The identity for your business – it’s your vision, your goals, your products, your services, your staff, the way you work, what you stand for and so on… A Label A brand helps people categorise...
by Sophie Jewry | Mar 17, 2014 | Branding, Business
Listen to the audio version of this blog: I was having dinner with friends last night and we got on to the conversation of focus for marketing (we’re all business owners) and we had some of the classic responses come up. Perhaps some of these will ring a...
by Sophie Jewry | Mar 11, 2014 | Branding, Business, Questions Answered
Listen to the blog post here: To niche or not to niche… that is the question! Many people feel differently about this but there is a very high agreement that whatever you do with your business, you MUST niche when it comes to promoting it. What do I mean...
by Sophie Jewry | Mar 3, 2014 | Branding, Business
It’s important to keep your eyes open when you’re considering your own branding, because you can stumble across inspiration and examples in lots of unexpected places. I spotted this plaque, when walking home from town, and thought about how...
by Sophie Jewry | Feb 27, 2014 | Branding, Business, Questions Answered
We all love having a bit of passion in our lives. Have a think for a moment about something that really gets your fires burning… Maybe it’s a charitable cause that is close to your heart and you’re passionate about increasing awareness of the good...
