by Sophie Jewry | Mar 11, 2014 | Branding, Business, Questions Answered
Listen to the blog post here: To niche or not to niche… that is the question! Many people feel differently about this but there is a very high agreement that whatever you do with your business, you MUST niche when it comes to promoting it. What do I mean...
by Sophie Jewry | Mar 3, 2014 | Branding, Business
It’s important to keep your eyes open when you’re considering your own branding, because you can stumble across inspiration and examples in lots of unexpected places. I spotted this plaque, when walking home from town, and thought about how...
by Sophie Jewry | Feb 27, 2014 | Branding, Business, Questions Answered
We all love having a bit of passion in our lives. Have a think for a moment about something that really gets your fires burning… Maybe it’s a charitable cause that is close to your heart and you’re passionate about increasing awareness of the good...
by Sophie Jewry | Feb 25, 2014 | Branding, Business, Questions Answered
Branding Guidelines are your blueprint for your business brand and they appear in many forms, from simple logo style, colours and fonts through to complete detailed instructions for every single aspect of a business. It’s a very good idea to have branding...
by Sophie Jewry | Feb 23, 2014 | Branding, Business, Questions Answered
I’d like to think by now that you understand that branding is so much more than just a logo. In fact, branding is becoming more and more important when it comes to business. Not only is it the way that our customers recognise us, it’s also how reputations...
by Sophie Jewry | Jan 23, 2014 | Branding, Business, Cake, Questions Answered
Much like creating a perfect Victoria Sponge you need the right layers in your brand to create something truly scrumptious! Brand Kitchen Step 1 – our Dream It layer: First of all you start with your sponge. This is the base of your cake, the foundations, so it...
