by Sophie Jewry | Jan 20, 2014 | Branding, Business, Questions Answered
Well, the short answer to this is no. Yes, you read that right – a brand coach saying “No you don’t need a brand”. But it’s true. You don’t NEED one to run a business. There are people out there that could make a successful business...
by Sophie Jewry | Jan 19, 2014 | Branding, Business, Questions Answered, Tips
In a nutshell, it is a distance learning course that is designed to work over a 30 day time period and the learning materials are accessed online. You see, a course is much like a goal to be achieved and so the SMART principles work well when applied to a course...
by Sophie Jewry | Jan 9, 2014 | Branding, Business, Marketing, Networking
I attended a BNI meeting this morning in Norwich (for details see the base of this article), the first I’ve been to in a while and I really enjoyed it. I wrote up a script to read out and when I timed myself I found it to be 60 seconds… and I knew that, as the group...
by Sophie Jewry | Dec 6, 2013 | Branding, Business
There’s lots of different aspects to your brand name and I would suggest that you consider the following when choosing a name and to secure it for your business for the future: Companies House WebCheck One of the first places I look is Companies House....
by Sophie Jewry | Dec 3, 2013 | Business, Networking
So you’ve walked into the room and you know no one there. Eek! Butterflies kick in and you don’t know where to put yourself or who you should be speaking to. And breathe! We’ve all been in this situation at an event and it is never a comfortable one. The thing to...
by Sophie Jewry | Nov 30, 2013 | Business, Networking
Most of us tend to have slightly different persona’s in the different groups we meet in. I’m not talking Jeckel and Hyde here, more that you can let your hair down a bit more with friends or at home than you might at a networking event or convention. And that’s...
