by Sophie Jewry | Jul 19, 2014 | Branding, Business
Listen to this blog post: [hr] You must’ve heard it said before; “it takes up to 27 ‘touches’ before a potential customer will buy from you”. But what on earth is a touch and why do I need so many!? There’s a great short piece that...
by Sophie Jewry | Jul 5, 2014 | Business, Live It, Tips
Listen to this blog post: What is a Mind Monkey? Mind monkey or monkey mind, from Chinese xinyuan and Sino-Japanese shin’en 心猿 [lit. “heart-/mind-monkey”], is a Buddhist term meaning “unsettled; restless; capricious; whimsical;...
by Sophie Jewry | Jul 3, 2014 | Business, Tips
Listen to this blog post: Do you ever find yourself sitting by your desk with a whopping great to do list, not feeling on top of your game and procrastinating on certain jobs on your list (perhaps having a sneaky look at Facebook!)? You know what you should be...
by Sophie Jewry | Jul 1, 2014 | Branding, Business
Listen to this blog post: I was at a local country show last week and was wandering round the stands, no real desire to buy anything, just seeing what was about, when I stumbled across a stand selling blenders… I’m talking all singing, all dancing...
by Sophie Jewry | Mar 17, 2014 | Branding, Business
Listen to the audio version of this blog: I was having dinner with friends last night and we got on to the conversation of focus for marketing (we’re all business owners) and we had some of the classic responses come up. Perhaps some of these will ring a...